Sedu Review
Having worked in the beauty industry for years, I have been able to see amazing technological breakthroughs where thermal straightening irons are concerned. In the recent past, people with extremely frizzy and naturally curly hair had no choice but to undergo chemical straightening procedures because there simply wasn’t a flat iron available that could tame their wayward locks.
Now, all of that has changed thanks to flat iron technology that uses the negative ionic energy produced from ceramic and tourmaline plates to turn even the most unmanageable curly hair into sleek, shiny and gorgeous straight styles.
While there are many flat irons that utilize ceramic heating plates with astounding results, a couple of manufacturers have combined ceramic with tourmaline, a precious stone, to achieve even greater results. These irons include the brands of Sedu and Solia. Since Sedu is the number one selling flat iron in the US and the iron most recommended by professionals, we’ll focus on the Sedu flat iron.
Ceramic tile, made from clay and hardened by fire, is a naturally moist material. When heated, it actually infuses its moisture into any absorbent material that it comes into contact with. When ceramic tile is combined with tourmaline, this effect can be up to six times greater.
In fact, the negative ions produced by the Sedu’s ceramic/tourmaline plates and gentle infrared heat guarantees that any type and texture of hair can be turned into soft, smooth, frizz-free and silky hair in just minutes.
The straightening plates of the Sedu flat iron are also extremely smooth. The smooth plates ensure that you can straighten your hair smoothly without damaging your hair through pulling, breaking or snagging.
Another great feature of the Sedu flat iron is its temperature control gauge. With this you can select the perfect heat setting for your particular type and condition of hair. If you have bleached or damaged hair, you would choose a lower setting. If your hair is coarse and stubborn, you would choose a higher temperature setting.
The Sedu is also reasonably priced. While the Sedu flat iron retails for close to $200, you can find great deals online and at certain retailers. I’ve seen several of these irons sell for as little as $120. And when compared with other high-quality professional ceramic non-tourmaline irons that cost on average $100, that’s quite a deal.